Archive for Thursday, June 24, 2004

Chamber, city land write-up in toney KC magazine

June 24, 2004

The Basehor Economic Development Council and nine local businesses acted quickly when they found out that Basehor might miss a chance to be featured in the June issue of Ingram's magazine that highlighted Leavenworth and Wyandotte counties.

Ingram's publisher Joe Sweeney approached the Basehor City Council May 24 and asked city officials if they would like to participate in the project that the Kansas City business magazine planned.

The catch was, he said, the city would need to decide immediately if it was willing to invest $1,950 for the publicity.

Because the press deadline was rapidly approaching and Sweeney needed an answer, the council decided not to act on the matter that evening.

In lieu of being left out, the chamber and nine businesses stepped in to foot the bill. Citizens Savings and Loan, Community National Bank, First State Bank & Trust, Coldwell Banker/Younger Real Estate, Realty Executives, Reece & Nichols Cross Creek Realty, ReMax All American Real Estate, Star Realty/Williams Insurance and First American Title Insurance along with the EDC came to the rescue.

"The (City) Council said it needed more time to think about it and all we needed was a few minutes," said Basehor Chamber of Commerce member Susan Guy.

As it turned out, a full-page article complete with a photo of Falcon Lakes and the chamber's logo appear within the magazine's Leavenworth profile alongside profiles of Tonganoxie, Lansing, Leavenworth, the Leavenworth Area Development Corporation and Leavenworth County Port Authority.

The article appears in a pull-out section of the Kansas City-based regional business publication. Ingram's Web site reports the magazine's circulation to be just under 25,000 with a readership approaching 100,000 people.

Guy said early response to the article has been positive.

"I thought it turned out nice," Guy said.

"It will be very good exposure that can be used by LAD for the next year and a half for planning growth."

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